Tuesday, January 18, 2011

Final Class +1


Well it's come to an end. I hope you found this course informative and that it at least met your expectations. This class is about the business of internet communications. To choose the date for our makeup class I have used a great scheduling tool called Doodle. Be sure to choose your preferred time for the class HERE. Please choose the three best times for you. I hope as a group or as individuals you've decided what you'd like to cover today. I have a few things in mind, but let's do what you want today.

As promised please let me know how to improve the course in your opinion by filling out the following:







I also want you to try out and check out Tungle.me. It's an awesome web-based scheduling tool. The best thing about it is people don't have to be registered users to schedule a meeting with you.








My backup plan if you don't know what you want to learn about is have a crash course in Internet Marketing (follow this link for a workshop). HubSpot White Papers!!! Here's our first video for today. It's about SEO and email marketing:




SEOmoz Whiteboard Friday - Email Marketing and SEO.


What is Inbound Marketing? What is Outbound Marketing? Think abot the metaphor of the magnet and the broom. The following video is a funny, brief overview of Inbound Marketing:




What is Content Strategy? Besides the buzz word for 2011 Content Strategy is an integral part of your overall internet marketing strategy. Here is a great little video that describes what Content Strategy is:




GUEST SPEAKER: It is with great pride I introduce the star of this amazing video... Jon Becker! He will be joining us after the break today to tell us about his journey from this program to an important role with one of Vancouver's top internet marketing companies.






Last but certainly not least if you are interested in getting a broad and expert picture of what social means to business in the next 5 years please join me at this book launch that I am throwing for Jay Baer one of the leader's in social media for business.





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